Written by John Moravec on Monday, February 25, 2008 at 6:11
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You don’t need to understand Mandarin to know what’s going on in these commercials. The videos seem to stream slowly from these Chinese YouTube equivalents, so you may want to brew a pot of coffee as they load. Believe me, it’s worth the wait.
First, a collection of Ozing (好记星) commercials:
Then, the infomercial:
The Chinese are embracing mobile learning (m-learning) devices, and the manufacturer’s use of Dashan (AKA Mark Rowswell) as a pitchman conveys the impression that the West is using devices like this already. On the contrary –we confiscate these things at the school door! Is it too late for the West?
(Make sure to read my previous post on the Ozing V99.)
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Category: Technology
Tags: China, competition, m-learning, video
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AMA citation:
Moravec J. China hearts m-learning. Education Futures. 2008. Available at: http://www.educationfutures.com/2008/02/25/china-hearts-m-learning/. Accessed May 13, 2008.
APA citation:
Moravec, John. (2008). China hearts m-learning. Retrieved May 13, 2008, from Education Futures Web site: http://www.educationfutures.com/2008/02/25/china-hearts-m-learning/
Chicago citation:
Moravec, John. 2008. China hearts m-learning. Education Futures. http://www.educationfutures.com/2008/02/25/china-hearts-m-learning/ (accessed May 13, 2008).
Harvard citation:
Moravec, J 2008, China hearts m-learning, Education Futures. Retrieved May 13, 2008, from <http://www.educationfutures.com/2008/02/25/china-hearts-m-learning/>
MLA citation:
Moravec, John. "China hearts m-learning." 25 Feb. 2008. Education Futures. Accessed 13 May. 2008. <http://www.educationfutures.com/2008/02/25/china-hearts-m-learning/>
